Kim McDonnell

CEO Thankful

Kim McDonnell

CEO Thankful

Biography

Founder Thankful; Social Entrepreneur; Strategic Marketer; Thought Leader; Author
Prior to CUBED, Kim relaunched iLeo (Leo Burnett) in Melbourne and was General Manager of a local Melbourne agency for eight years.
Founder of Thankful in 2013…a global impact organisation working for social good and good business.
Kim has vast experience in brand launches, loyalty programmes and development of direct and digital communications strategies and executions.

Thankful is a global impact organisation working for social good and good business.
Scientific studies show practicing mindful gratitude is the only way to consistently increase individual long-term happiness. At Thankful, our goal is to help people recognize Thankful Moments in their daily lives, change their outlook on the world and increase their wellbeing. But that’s not all…
Through an innovative trademarking strategy and in partnership with global brands Thankful will develop responsible Thankful branded products to earn revenue on licenses for these products internationally.

A percentage of profits are reinvested into the Thankful Foundation, which drives Thankful social awareness campaigns, and creates Thankful Moments for those in need.
The Thankful social enterprise model creates sustainable, measurable and scalable social impact.

All sessions by Kim McDonnell

MORNING SESSION: THE 5 PRINCIPLES

01 Jun 2019
08:45:00 - 13:00:00
Grand Ballroom